CompUSA is a national retailer of computers, software, training, and various electronics.
RESULTS
We completed 3 videos for CompUSA's Digital Living product rollout. The client was very excited about the results and responsiveness of Out Of The BLUE Media. From initial concept to scripting to filming to editing to Video CD duplication, we made the deadline. This included a trip to Denver, CO, for a day's filming, in addition to footage shot here in Dallas over 3 days. The videos were distributed on CD-ROM to home builders to introduce this new feature that they can incorporate in their new homes to allow their clients to pick out integrated technology as easily as they do carpet and tile. Also, they used the video in rolling out Digital Living to their entire nationwide sales channels as well as targeting several key consumer groups. The General Managers of the CompUSA's stores gave a standing ovation at a showing of the video! We have since created several projects with CompUSA and are currently involved in projects with them, both in a turn-key capacity and in conjunction with their internal media group (CompTV).
WHAT THEY NEEDED
CompUSA was quickly moving to market with "Digital Living." Their own internal media resources were unavailable to turn the project in the allotted 1.5 week schedule.
WHAT THEY SAID
The guys at Out Of The BLUE Media were responsive, quick and talented. They were quickly in-sync with our purpose and never let it go. We plan to use and recommend them in the future.
Brian Woods, Senior VP of Merchandising, CompUSA
We had to have our projects done in three weeks. Out Of The BLUE Media delivered them in less than that, even when the project changed. When we showed this to our store management and sales teams, we received a standing ovation.
Rhett Butler, Director of Technical Services, CompUSA
