Plaza Medical Center of Ft Worth is a hospital in the heart of Ft Worth. They offer many of the services one would expect from a hospital, however, their main focus is Cardiac care and the great service they provide to their patients. Ft Worth is an area saturated with hospitals and in some cases, hospitals with more beds than Plaza. In recent years, Plaza has developed an under dog approach and taken on larger hospitals directly in cardiac care and performance. Plaza relies on its unparalleled employee moral and inherent desire to be the best to accomplish its outstanding reputation.
RESULTS
The panel from New Jersey came to Plaza and was impressed by Plaza’s presentation that ended with the video by Out Of The BLUE Media. They remarked that a few other hospitals had created a video as part of their presentation, but that Plaza’s video had set a new bar for expectations. A few months later, Plaza did indeed receive the Heart Center Of Excellence award and the one million dollar cash award, out of 150 other hospitals across the nation.
WHAT THEY NEEDED
Plaza has plans to build a new Heart Tower to further their research and care in the cardiac arena. One stepping-stone to accomplish this was to be recognized as a “Heart Center of Excellence.” A recognition that comes with a one million dollar award and more importantly the cardiac distinction necessary to solidify plans to build a heart tower. In the running for this recognition were 150 other hospitals around the country, whose financial and service data in the cardiac arena were of the highest quality. Each of the 150 hospitals had to present to a panel from New Jersey their reasons why their hospital should receive the distinction and award. Plaza knew the presentation would have to include the usual; financial reports, PowerPoint, and refreshments. But, Plaza wanted to let the panel see what they in Ft Worth see everyday; clients, employees, nurses and doctors that all consider Plaza the best in cardiac care and related cutting-edge technology.
WHAT THEY SAID
We have used Out Of The BLUE Media for multiple projects and have always been pleased and amazed by their ability to create, produce and deliver videos that help make us successful. I recommend them to anyone needing video and I look forward continuing to work with them.
Troy Villarreal, CEO and President, Plaza Medical Center of Ft Worth
